Leading game developer Playtech has announced a distribution partnership with fellow developer Scientific Games.
Under the brand new partnership, both Scientific Games and Playtech will mutually benefit from each other’s scale and reach across the United States, Latin and Central America, as well as Eastern and Western Europe.
According to Playtech, all of Playtech’s casino content will launch with Scientific Games’ Open Gaming System (OGS) and will be made through all OGS-partnered gambling operators with Scientific Games’ features and promotions. The content available includes Playech’s catalogue of video slots, table games, and live casino content.
Shimon Akad, the COO at Playtech, said in a statement: “This is an exciting deal featuring two of the industry’s biggest names that is set to have a major impact on iGaming across the globe.
“A key pillar of our strategy is to increase the distribution of our software through mutually beneficial partnerships with the leading B2B suppliers in the leading markets, alongside increasing the depth of the content and service we offer to our existing customers.”
Akad continued: “This partnership will significantly increase SG’s distribution to regulated markets in LATAM and Europe whilst also providing our customers in those markets with an even richer portfolio of exciting iGaming content. Playtech looks forward to benefitting from SG’s leadership in the US as we look to roll out Playtech casino software in all regulated states.”
Jordan Levin, the Group CEO of Digital at Scientific Games, added: “Together with Playtech, we’ll bring quality and exciting gaming content to the US market and beyond. This latest partnership once again demonstrates the key role that OpenGaming plays in opening new opportunities for gaming providers to extend their footprint within key regulated markets.
“We’re very excited to be bringing Playtech’s world-renowned games to our operating partners across the globe and providing their player base with exceptional entertainment experiences.”
The news comes after Playtech signed content agreements with Red Rake Gaming and Gamingtec. Under the agreements, Red Rake Gaming’s casino content has launched with the Playtech Games Marketplace and has been made available with all of Playtech’s partnered operators.
Meanwhile, while Playtech has launched its casino content with gambling platform provider Gamingtec to expand the firm’s games catalogue of more than 10,000 casino games.
SlotsMillion Launches Player Protection Team To Boost Responsible Gambling
Meanwhile, online casino SlotsMillion has launched its new Player Protection team as part of a move to improve its responsible gambling commitments.
As reported by CasinoBeats, the new Player Protection team will work closely with and train other departments to ensure that responsible gambling practices are carried out across the entire business.
The launch of the Player Protection team comes in the midst of a busy year for SlotsMIllion, as it launched in Sweden, rebranded its user interface, and is planning on the launch of a new SlotsMillion app within the coming year.
SlotsMillion’s CEO Charles Gross said in a statement: “The past year has been enormously ambitious and significant for SlotsMillion. We have redefined our product, revamped our brand, and completely rethought the way we operate in an increasingly saturated market.
“It could even be said that it has been one of our most important periods in terms of reshaping our modus operandi, our objectives and paving the way to an entirely new phase marked by innovative projects and the recruitment of new talent to join our team in order to achieve our many goals.”
He continued: “Despite RG (Responsible Gambling) always being at the core of our business, one of the main objectives this past year has been to refine and perfect our approach to Responsible Gambling.
“We are proud to see that the hard work put into the last year has paved the way for a very promising future for the brand in which our capacity for innovation will continue shining while we keep working toward offering our players the best possible gaming experience.”
Charity Commission Finds No Conflict In YGAM’s Link To BGC
The UK Charity Commission has closed its compliance case into the Young Gamers and Gamblers Education Trust (YGAM) after finding no conflict in its links to the Betting and Gaming Council (BGC).
The Charity Commission launched a compliance case into YGAM over possible links to the BGC earlier this month. The Commission stressed that its case did not mean any wrongdoing had occurred and was only launched to establish facts on the issue.
As reported by SBCNews, YGAM responded to the case by explaining to the Commission that its close relationship with the BGC and its support was needed to help YGAM deliver the GamCare-partnered Young People’s Gambling Harm Prevention programme across the United Kingdom.
The Commission has said that it was reassured of YGAM’s relationship with the BGC, stating that both parties had a “sufficient mechanism in place” to ensure no conflicts of interest arise.
In a statement, YGAM said of the Charity Commission’s ruling: “We are pleased the Charity Commission have reached this conclusion so swiftly. Our engagement with the charities regulator was productive and provided an opportunity to present evidence to demonstrate independence and robust governance.
“Our hard-working team continue to deliver our charitable objectives and increase our social impact through our award-winning education programmes.”
The BGC commented: “The BGC and our members are proud to support the superb work being done by YGAM and GamCare through the Young People’s Gambling Harm Prevention Programme, which in its first year exceeded its targets for providing education for young people and training for those who work with them.”